Yelp
Over 350,000 leads for service pros are generated on Yelp each day.
- The leads are urgent When someone searches Yelp for a plumber, HVAC tech, roofer, or contractor, they’re not browsing. Their pipe burst. Their AC failed. Their roof is leaking after last night’s storm. They need someone now.
- The audience is your buyer 74 million people visit Yelp each month. 55% of Yelp users have an annual household income of $100,000 or more. 92% of searches for home services on Yelp don’t include a specific business name, which means they haven’t chosen anyone yet.
- One profile. Every surface where consumers search. Your Yelp profile doesn’t just work on Yelp. It powers recommendations on Apple Maps, Siri, and Amazon Alexa+, and it’s the source AI pulls from when homeowners ask for help.
Episodes sponsored by Yelp
From $10/Hour Tech to CEO of a $20M Home Services Business | Patrick Somers
Patrick Somers, CEO of General Air Conditioning, Plumbing, and Electrical in the Coachella Valley, walked through how he went from a $10-an-hour entry-level maintenance tech in 2010 to buying the business in 2018 alongside...
How a Third-Generation Home Services Business Is Scaling to $35M
Ben Nalty, General Manager of Environment Masters, joined Chris Yano, Chad Peterman, and Aaron Gaynor to discuss how a nearly 70-year-old, third-generation family business has grown from roughly $25 million to pacing $35 million...
How He Built a $35M Business With 56% Gross Margins & 21% EBITDA in Under 8 Years | Helmi Ben Flah
Helmi Ben Flah, founder of Guaranteed Service in New Jersey, grew his multi-trade home service business from $4.6 million in 2018 to a pace of roughly $35 million in 2026, while maintaining a 56...
The Reality of Scaling a $20M Multi-Trade Home Services Business | Isaac Turpin
Isaac Turpin runs a Florida-based multi-trade operation built under a holding company called True Corp, with separate brands covering restoration, remodeling, plumbing, roofing, and aluminum work, plus HVAC added under the plumbing brand. After...
From $6/Hour to Building a $30M Home Services Business
Rich Bogda started as a plumber earning $6 an hour and spent more than 30 years building Service Professionals into a nearly $30 million HVAC, plumbing, and electrical company in New Jersey. The conversation...
Yelp Responds To Contractors’ Biggest Complaints | Part 2
In Part 2 of this two-part series, hosts Chris Yano, Chad Peterman, and Aaron Gaynor continue their conversation with Yelp COO Jed Nachman and Hatch CEO Chris Bache. The discussion focuses on what separates...